Companies Should Not Hide Caller ID
October 24, 2013
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Lately I’ve been getting irritated at representatives of companies calling my mobile phone without showing caller ID.
There is, frankly, no excuse for hiding caller identity today by companies. In fact the only ones that engage in this socially unacceptable practice are those who rely on nuisance calls to generate business: primarily cold callers from recruitment agencies.
I’ve had enough; I’ll answer such calls with an immediate demand for identity, followed by a polite “I’d rather an e-mail, something with an identity, thanks very much, goodbye”.
If you work at a company that routinely hides caller ID then have a sharp word with them. By denying your customers the choice of answering your call or not based on your identity you are abusing them. It’s that simple.